The app came into existence in 2010 as a diary for beer enthusiasts. Simply put, Untappd is the world’s largest platform for beer drinkers with 2,941,749 beers in the database. Let’s take a step back for a moment and explain the difference between Untappd and Untappd for Business. With that said, even if your venue does not include self-pour, Untappd is still a great tool for increasing your foot traffic, thus boosting your beverage sales.

Over 200 of our PourMyBeer locations utilize our integration with Untappd for Business, so we know that it’s a powerful tool for boosting any venue’s beverage sales. Our self-tap technology and screens, combined with Untappd’s product database, yield a service model guaranteed to make your beverage sales skyrocket. So we thought, why not combine the two ideas? That’s why, in 2018, PourMyBeer partnered with Untappd. Its presence in bars, restaurants, and taprooms represents an opportunity for patrons to satisfy their craft beer curiosity with ease and speed, allowing them to have fun in the process. So what does that have to do with us? Well, think about the nature of self-pour. Untappd bridges this gap perfectly by allowing users to keep track of every beer they taste in an appealing, social way. This generation uses technology heavily, especially when it comes to social media. This app capitalizes on the growing craft beer industry and the clear link between it and millennial tastes. But after trying so many new beers, how do people keep track of what they like and don’t like? That’s where Untappd comes in. It comes as no surprise that the craft beer trend is booming. Today, there are thousands of different beers in the craft market with unique flavor profiles and personalities.

Untappd wine equivalent